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Graphic communication gears up for printing week

By: Tyler Wise

Issue date: 1/22/07 Section: News
Cal Poly's graphic communication department (GrC) will celebrate International Printing Week this Tuesday through Friday to commemorate Benjamin Franklin's birthday and the importance of print media in America.

This year marks Franklin's 301st birthday (Jan. 17), and each year Cal Poly celebrates this event with a lecture series and related events, according to a press release.

"We, as well as institutions all over the country, celebrate Benjamin Franklin's birthday in honor of his role as the first public printer in America, and in recognition of the importance of print in a free society and the role it continues to play," said Harvey Levenson, head of the university's graphic communication department.

In addition to recognizing the importance of Franklin's contributions to print and graphic communication, the celebration also aims to "salute an industry whose existence has been a dynamic and constructive force in the cultural lives and advancement of civilization" as well as "to encourage young people to share in the limitless career opportunities which are provided by the graphic arts," according to the graphic communication department's Web site.

The week-long celebration will include lectures from various Cal Poly professors, professionals and distinguished scholars, in addition to panel discussions, a career fair, a banquet, and the dedication of a new $1.5 million printing press.

This year's event begins with a three-day lecture series from Jan. 23-25 conducted by industry leaders from across the nation. The presentations will be held in the Graphic Arts Building, room 209 from 8 a.m. to 4 p.m. and are open to the public.

On Tuesday, the lecture series kicks off with "Design Reproduction Technology and Packaging Day," which will explore topics such as wine label design, radio frequency identification technology, and digital label printing.

Lectures for the day begin at 8:15 a.m., and will include presentations from several Cal Poly professors and graphic communications professionals.
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